Recipe For Burrito

Adventures in HSNland….

It was almost over before it began.

Matthew Du Bord, our founder father, had driven a rainy 3-hour round-trip drive to my house on NYE eve to carefully hand-deliver a shopping bag full of supremely pristine Gem Wrap packages with perfect labels in stiff white bubble envelopes. He handed them over with a raised eyebrow.

“Do NOT bend these. Or wrinkle or crease or dirty them. These are the beauties and HSN will not let go on the air if they are imperfect in anyway.”

I accepted the bag and my mission. I held next to me in the car so it wouldn’t slide around on the way to the airport. Like you would if you had to transport cupcakes to the neighbor’s house. Only I wasn’t going to the neighbors. I was driving to SFO from Napa then flying across the country to Tampa.

To HSN. To our BIG break on television. To the chance our little company had struggled and  waited for- over 4 and half years.

Besides being excited and a little nervous about cooking, talking  and prepping for 3 separate shows in 10 hours , I now had to deliver the “beauties” unmarred.  I could do it! I would do it! Or so I thought—until I met the TSA at SFO airport.

The “beauties”

I laid the bag full of the perfect Wraps in a bin and gently pushed it onto the rolling conveyor belt. I smiled at the agent as he waved me through the machine. I collected my other bag, my boots, my coat. My wraps? They were stopped inside the X-ray machine. TSA agents began gathering around the screen pointing and looking over at me with concerned scowls. Finally, one agent brought the bin around and dropped it in front of me.

Easy!! I thought.

He looked at me, his head tilted, worried- “These yours?”

“Yes, sir!” I said. “Everything ok?”

His eyes widened, dramatically. “No, Ma’am, It is not. What are these?”

I hesitated. All right! Yes- I scanned a few optional answered besides the truth—but—these wraps are so unique, never been seen on TV or anywhere- could I explain them? What if they took them?  They were our beauties- they were our show!

“Um. They. Are. Papers! Colored papers!”

Colored papers? What the…?

The agent shook his head, disappointed.

“No Ma’am. These are registering on the machine as…. cake.”

I froze. I laughed a little. “Cake? “

He nodded importantly, “Yes. Cake.”

He looked at me for an answer.  I smiled stupidly at him, nodding. “Uh!”

“So?”

“Sooooo. Cake is okay, right?”

“Yes, it is, Ma’am. You can tell us it’s cake, next time.”

“Oh! Right. Okay. Thank you, sir.” I had my hand on the handle now. “Thanks a lot. Have great day.”

He held the bag for a second and then nodded sharply again.

“You, too, ma’am”

I bolted with the wraps safely in my grasp, thanking all the security goddesses and cake gods. We were safe. We were on our way to Tampa.

The rest of the trip was a breeze. The staff at HSN were cheerful, warm and excited about the wraps like they were the new, cool kids on the block. Producers to cameramen to hosts wandered in and out of the prep kitchen while we got our banquet table prepped for the shows. They asked questions,  accepted tasty bites, said they were going to buy some, too. We had 3 great shows- including the 3 AM time slot! Everything looked beautiful, my hosts were great and their ethusiasm was inspiring to me and most importantly to their viewers.  I managed to speak and roll and talk all at once without much stuttering. Whatever we did must have been right- because we were fortunate enough to sell out in 3, twelve minute shows. Yes!! Thank you!!

A bouquet of wraps

The table at HSN

We’ll be back on HSN March 12th.  Show times TBD.  See you there!

 

 

Posted in Company Info | Leave a comment

Tips for Keeping Those New Year’s Resolutions

With the turn of the year many of us made New Year’s resolutions.  Sadly, by February only 63% of people say they are keeping those resolutions.  One reason it’s hard to keep resolutions is that we try to rid ourselves of certain behaviors rather than adding or replacing behaviors.  Here are some tips for keeping those resolutions for the rest of the year:

  1. Baby steps- don’t set unreachable goals.  You’ll have more success if you set goals you can realistically attain.  It may help to set interim goals from beginning to end goal.
  2. Create distractions- plan errands, go exercise, or visit friends during down time to avoid temptation to deviate from your goals.
  3. Get a friend to join you- having someone else to keep you motivated will likely be more fun and more successful.
  4. Track your progress- take notes along the way, keep a food diary, create a budget, or write down your feelings.
  5. Allow mistakes- don’t let little mishaps mess up your whole plan.  It’s okay to mess up now and then, just keep at it the rest of the time.
  6. Make a pros and cons list- keep track of the positive gains you receive from change and remind yourself of the negatives of past behaviors.
  7. Tell others your resolution- if other people know what your goal is they can help keep you on top of it.
  8. Give yourself small rewards- allow yourself mini celebrations when you’ve made significant progress on your goals.
  9. Make it cost you- whether it’s getting up earlier or paying for a trainer investments may make it more worth your while.
  10. Don’t give up- we’ve heard before it takes 30 days to make a new habit.  After that it’ll be a piece of cake.

 

Posted in Industry Information | Tagged , , , , | Leave a comment

7 Tips for a Greener Thanksgiving

  1. Use either reusable or compostable dishware- Using real dishes and cloth napkins helps save the environment.  If the last thing you want to do after cooking all day is wash a mound of utensils, opt for compostable silverware instead of contributing a mound of plastic utensils to the landfill.
  2. Buy local- Purchase as many ingredients as possible at your local farmers market.  The food is farm fresh, in season, and your local farmers can help you pick the best of the bunch.  Plus, you’ll be supporting your local community.
  3. Serve meatless dishes- Let people opt out of turkey this year.  Serve a protein rich side dish that can double as a main dish. Try a mushroom and butternut squash casserole or a hearty bean soup.
  4. Don’t forget about leftovers- Leftover turkey makes for great sandwiches and soups.  Share your leftovers with guests or find a neighborhood kitchen that will take leftovers to serve to those in need of a warm meal.  Compost any additional food scraps that can’t be eaten.
  5. Watch your electricity use- Turn off unnecessary lights when the room isn’t in use.  Let the body heat and oven warm up the house so you can turn down the thermostat.  If watching football is a must, try turning the TV off while the game isn’t on, including half time.
  6. Decorate with nature- Fall gives us beautifully foliage.  Make bouquets of fall leaves and flowers.  Small pumpkins and unshelled nuts can add a nice accent to the centerpiece.
  7. Serve fair trade coffee- If coffee and pie go hand in hand in your household, try a fair trade blend!  Fair trade means farmers are paid fair wages.

 

Posted in Industry Information | Tagged , , , | 2 Comments

Stay Connected